Motorcraft is the battery of choice for Ford Motor Company, and so people who drive Ford vehicles will want to use Motorcraft replacement batteries, the same brand that their car was built to accommodate. The warranty that comes with a Motorcraft battery will also include the cost of labor and towing of the vehicle if the battery is installed by an authorized dealer specializing in Ford, Lincoln or Mercury automobiles. This is a great bonus that other companies may not provide, so Ford customers should take advantage of this warranty offer.
Motorcraft batteries contain microprocessor-controlled welding, which helps maintain battery life and a polypropylene cover and container, which helps to prevent leaks. They include a grid that is designed for optimal conductivity, a grid alloy that helps improve the battery's performance and a negatively-charged grid to help eliminate electrical shorts. Finally, a strong bond helps to reduce deterioration, preserving the battery for a longer period of time.
To find which Motorcraft product is for you, first determine your budget and driving needs. The Tested Tough Plus line is known for its value, so it's a good product to consider if you are looking for a reliable battery at a reduced cost. This battery is also a good choice if you live in a cold climate, since it is designed to deteriorate at a slow rate.
The limited warranty on the Tested Tough Plus battery is for seven years, so you may want to opt for the Tested Tough Max if you want a longer warranty, as it comes with a 100 month limited warranty and a three year replacement period. These batteries are recommended by Ford Motor Company, so if you drive a Ford car, you'll want to continue using Motorcraft.